Solutions

Case Sudden cardiac arrest can happen at any time, to everyone, everywhere

Sudden cardiac arrest is one of the leading causes of death in Europe, with approximately 275,000 victims per year,(1) including school and university aged people who appear healthy and have no known heart disease or other risk factors for cardiac arrest.

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Bystander cardiopulmonary resuscitation (CPR) by lay people increases survival rate by 2–3 times. However, today it is provided in only 1 out of 5 out-of-hospital cardiac arrests. Increasing this rate could save another 100.000 lives in Europe per year.

Bystander CPR is only provided in
1 out of 5
out-of-hospital
cardiac arrests.

Can my heart suddenly fail?

When the heart suddenly and unexpectedly stops beating or beats in an uncontrolled way, blood stops flowing to the brain and other vital organs, this is defined as a sudden cardiac arrest. 

A few examples of sudden cardiac arrest victims:

  • 2017 Egyptian cyclist dies during race at 22
  • 2017 UK teenage cricket player dies at 15
  • 2014 Ice hockey defender dies at 21

As no blood is flowing through the body the chance of survival decreases around 10% per minute. By giving chest compressions (CPR) and using an automated external defibrillator (AED) in the earliest stage of the cardiac arrest, preferably within a few minutes, the survival rates are getting up to 50 - 70%.(2)


It is Nihon Kohden’s aim to further grow the number of AEDs to make it possible to reach them faster and help saving lives.

(1) ERC 2015 Guidelines: http://ercguidelines.elsevierresource.com/european-resuscitation-council-guidelines-resuscitation-2015-section-2-adult-basic-life-support-and/fulltext
(2) Christie Atwood et al, Incidence of EMS-treated out-of-hospital cardiac arrest in Europe: https://doi.org/10.1016/j.resuscitation.2005.03.021